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    <lastmod>2026-02-16</lastmod>
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    <loc>https://www.hellosidekick.co/blog/feb18</loc>
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    <lastmod>2026-02-18</lastmod>
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      <image:title>Blog - Am I a good enough parent? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Blog - Am I a good enough parent?</image:title>
      <image:caption>My work demands are greater than ever, as I’m at the age where responsibility tends to increase. On paper, my home responsibilities look like they should be reducing - the boys are older, and one is even getting married this year (!) - but I don’t yet feel the mental space you might expect. The needs of teens and older children don’t disappear. They get bigger, more complex, and you can’t seem to fix them like you used to with a cuddle and a wipe of a tear.</image:caption>
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    <image:image>
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      <image:title>Blog - Am I a good enough parent? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - Am I a good enough parent? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/36a82534-8a6c-4238-adc8-b5a0c4cd0b73/Youtube+Thumbnail+copy-13+%288%29.png</image:loc>
      <image:title>Blog - Am I a good enough parent? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - Am I a good enough parent? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.hellosidekick.co/blog/feb11</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-16</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/252aca97-b37b-4b1e-bcf4-708fb377eb40/Youtube+Thumbnail+copy-5+%2813%29.png</image:loc>
      <image:title>Blog - What would you banish to Room 101? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/28019261-e0e7-4c80-9326-62cdd335ed08/Untitled-1+%288%29.png</image:loc>
      <image:title>Blog - What would you banish to Room 101? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/feb04</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/5026667c-a503-4489-97dd-061bb2cbb840/Youtube+Thumbnail+copy-5+%2812%29.png</image:loc>
      <image:title>Blog - The Emotional Cost of a Vague Message at Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/499b9b64-6780-44f7-ac52-0c6514433eaf/michael-soledad-9juYjd6iQLU-unsplash.jpg</image:loc>
      <image:title>Blog - The Emotional Cost of a Vague Message at Work</image:title>
      <image:caption>Psychological safety. One of the latest buzz words for the workplace. And the problem with buzzwords is that they start to lose their power, people decide they’re fluff, or woke. They get overused and misunderstood.  Psychological safety: the shared belief held by team members that the environment is safe for interpersonal risk-taking, such as speaking up, asking questions, admitting mistakes, or proposing new ideas without fear of punishment, humiliation, or retribution.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/1449e514-9183-421a-a172-9141befc6147/Untitled-1+%287%29.png</image:loc>
      <image:title>Blog - The Emotional Cost of a Vague Message at Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/1ba4aed0-fd68-4e43-8fcb-1d2703a6cce6/Youtube+Thumbnail+copy-13+%284%29.png</image:loc>
      <image:title>Blog - The Emotional Cost of a Vague Message at Work - Make it stand out</image:title>
      <image:caption>Before sending a message, setting a meeting, or asking for time, ask yourself: does this need one more sentence of context? A simple line like, “Nothing to worry about, I just want to get your perspective,” or “This isn’t urgent, but I’d love to talk,” can significantly reduce unnecessary anxiety. It’s a small effort on your part that can make a big difference to how safe someone feels.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/96d6c883-5c66-4b32-aa39-995c25589c65/Youtube+Thumbnail+copy-13+%283%29.png</image:loc>
      <image:title>Blog - The Emotional Cost of a Vague Message at Work - Make it stand out</image:title>
      <image:caption>If you hold positional or relational power, pause for a second before you speak or send. Ask: how might this land for them? That might mean softening your opening line, choosing a different time, or explicitly inviting questions. Psychological safety grows when people feel they won’t be punished for not already knowing, agreeing, or getting it right the first time.</image:caption>
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      <image:title>Blog - The Emotional Cost of a Vague Message at Work - Make it stand out</image:title>
      <image:caption>When something goes wrong - or even when it goes well -  try naming what was learnt, not just what happened. Saying things like, “Here’s what we learnt from that,” or “Next time, I’d do this differently,” signals that mistakes are part of growth, not a threat to belonging.</image:caption>
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  <url>
    <loc>https://www.hellosidekick.co/blog/jan28-aj36k</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/3cf6f0d3-8981-4987-a2b0-78f3fcb9a45d/Youtube+Thumbnail+copy-5+%2811%29.png</image:loc>
      <image:title>Blog - Finding Peace When Everyone Else’s Life Looks Shinier - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ffd9f8db-0cd3-4764-93fe-bd2a88a93499/jovis-aloor-4YxXWYW7JqQ-unsplash.jpg</image:loc>
      <image:title>Blog - Finding Peace When Everyone Else’s Life Looks Shinier</image:title>
      <image:caption>You can be having a perfectly ordinary, decent day, and then something shifts. Someone else’s life looks shinier. Their hair thicker. Their confidence louder. Their success more certain.  And before you know it, a discontent narrative grows in your mind. Why not me? What am I missing? What did I get wrong?</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/dcb33ed0-3b61-4e45-8de5-043b0f1adf02/Youtube+Thumbnail+copy-12+%2815%29.png</image:loc>
      <image:title>Blog - Finding Peace When Everyone Else’s Life Looks Shinier</image:title>
      <image:caption>making small, incremental shifts that make change over time.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ae46ba1e-da8d-4ed5-a3e0-94e9f6957305/Untitled-1+%282%29.png</image:loc>
      <image:title>Blog - Finding Peace When Everyone Else’s Life Looks Shinier - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/b2952d26-d3ea-427d-80b3-58758bb6ef6e/Youtube+Thumbnail+copy-10+%287%29.png</image:loc>
      <image:title>Blog - Finding Peace When Everyone Else’s Life Looks Shinier - Make it stand out</image:title>
      <image:caption>The practice of finding joy in someone else’s joy. Not forcing positivity, but softening our grip on scarcity and allowing another person’s success to coexist with our own worth. It’s a trait I want more of in my life.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/09b72b8b-d7d7-4c83-9e24-13f8a72a7a53/Youtube+Thumbnail+copy-10+%286%29.png</image:loc>
      <image:title>Blog - Finding Peace When Everyone Else’s Life Looks Shinier - Make it stand out</image:title>
      <image:caption>A Japanese idiom that reminds us four different trees blossom in their own time. None are late. None are early. Just growing at their own pace. A gentle reminder that progress isn’t a race we’re meant to win.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/jan21</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/b9179164-ae8e-44dc-a5fb-f59ba05e3813/Youtube+Thumbnail+copy-5+%2810%29.png</image:loc>
      <image:title>Blog - Understanding How You’re Wired Without Trying to Fix Yourself - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/42768f4e-ec8b-4741-bca2-67c25a9faaad/pexels-cottonbro-4769486.jpg</image:loc>
      <image:title>Blog - Understanding How You’re Wired Without Trying to Fix Yourself</image:title>
      <image:caption>Nothing is wrong, exactly. But something is asking for your attention. This is often the moment when we assume we need to try harder, be better organised, more disciplined, more resilient. But what if the opposite is true? What if the answer isn’t pushing, but understanding?</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/02de890b-af5d-4722-b0e0-fd3525872cc7/Youtube+Thumbnail+copy-10+%283%29.png</image:loc>
      <image:title>Blog - Understanding How You’re Wired Without Trying to Fix Yourself</image:title>
      <image:caption>making small, incremental shifts that make change over time.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/145d526a-4528-48d9-a0da-d9100f03aa4e/Untitled-1+%281%29.png</image:loc>
      <image:title>Blog - Understanding How You’re Wired Without Trying to Fix Yourself - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/cc8a0a9e-024b-40c7-a05a-6976028f7b36/Youtube+Thumbnail+copy-12+%2811%29.png</image:loc>
      <image:title>Blog - Understanding How You’re Wired Without Trying to Fix Yourself - Make it stand out</image:title>
      <image:caption>So many of us carry the belief that our emotions, energy, or needs are inconvenient. Kate reminds us that what we often label as flaws are actually signals, clues to how we’re designed to operate. Instead of just wishing you were different, how about stopping and listening to clues you’re being given?</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/c27221ae-9bd9-4592-9d9a-02dc2a028fff/Youtube+Thumbnail+copy-12+%2812%29.png</image:loc>
      <image:title>Blog - Understanding How You’re Wired Without Trying to Fix Yourself - Make it stand out</image:title>
      <image:caption>Productivity tools don’t work if your nervous system is overwhelmed. Understanding what soothes you, what overstimulates you, and what restores you is foundational - for wellbeing and purpose. I know ’nervous system’ is becoming one of those in words or phrases, but it doesn’t stop it being hugely important for us to pay attention as to what is going on. (Kate’s book has some interesting stuff on this, as does the book ‘Burnout’ by Emily and Amelia Nagoski).</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/4088b8aa-4328-4755-abdd-649cd8c97e01/Youtube+Thumbnail+copy-12+%2813%29.png</image:loc>
      <image:title>Blog - Understanding How You’re Wired Without Trying to Fix Yourself - Make it stand out</image:title>
      <image:caption>Burnout often comes from living out of alignment with your natural rhythms, values, and personality. This is true whether you’re neurodivergent or not. The solution isn’t “try harder” - it’s “fit better.” Kate shares some of her own story on this - and I know there will be takeaways for each of us in listening to it (not just for your own life, but for those you love and lead).</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/d00f0e7f-515e-4db4-bf91-dc8188ab0ba8/Youtube+Thumbnail+copy-12+%2814%29.png</image:loc>
      <image:title>Blog - Understanding How You’re Wired Without Trying to Fix Yourself - Make it stand out</image:title>
      <image:caption>When your work and life suit how you naturally think, feel, and create, purpose stops feeling like something you have to hunt down. It starts to reveal itself quietly, steadily, and sustainably. Again, I love hearing people’s purpose stories. Kate’s is no exception. Have a listen for the lessons that you can apply to your own.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/4a1ec09a-f1a7-45d0-8949-33e61a38d12d/1.png</image:loc>
      <image:title>Blog - Understanding How You’re Wired Without Trying to Fix Yourself - I’m also so excited to be joining Kate Moryoussef on 6th March for her live ADHD Women’s Wellbeing event!  It’s a day to pause, reflect, and reconnect with yourself and a community of like-minded women. Use my discount code, HANNAHM10 for 10% off, to reserve your spot and join me!</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/jan14</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/08db98c5-ac41-4d69-bebd-f21d8cd6dfd0/Youtube+Thumbnail+copy-5+%289%29.png</image:loc>
      <image:title>Blog - When Something Needs to Change (but not yet) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e5d733b5-84b2-414d-ac93-905c16cbd7b8/DSC09473.jpg</image:loc>
      <image:title>Blog - When Something Needs to Change (but not yet) - What this does tell us, is that we need to do something. It’s a signal to you that something needs attention, even if it’s just the quiet, tiny shifts for now. The bigger ones can come down the track, but the small shifts to help life feel better are what you need to do right now to improve your work and everyday life.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/5f9a734f-4788-4657-aaa4-473c10fc26a9/Youtube+Thumbnail+copy-12+%285%29.png</image:loc>
      <image:title>Blog - When Something Needs to Change (but not yet)</image:title>
      <image:caption>making small, incremental shifts that make change over time.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/378ccaaa-203b-4690-b23c-d7bc0c827f77/Youtube+Thumbnail+copy-3+%286%29.png</image:loc>
      <image:title>Blog - When Something Needs to Change (but not yet) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/00ea8e27-c5c0-4386-98ff-9403aed5b114/Youtube+Thumbnail+copy-12+%286%29.png</image:loc>
      <image:title>Blog - When Something Needs to Change (but not yet) - Make it stand out</image:title>
      <image:caption>Instead of focusing on surface-level frustrations, get curious: “What exactly feels impossible?” Money? Fear? Identity? Loyalty? Once you can name it, you can start working with it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/89171aa3-80fe-4b84-9fc9-ff5254270373/Youtube+Thumbnail+copy-12+%287%29.png</image:loc>
      <image:title>Blog - When Something Needs to Change (but not yet) - Make it stand out</image:title>
      <image:caption>You’re not just doing the job you’re paid for. You’re also doing the job of managing your thoughts, emotions, and energy around it. Which one is truly draining you? Understanding this can reveal whether you need boundaries, a new perspective, or a long-term change.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/29e95d97-1408-4098-825b-2a893b40aa37/Youtube+Thumbnail+copy-12+%288%29.png</image:loc>
      <image:title>Blog - When Something Needs to Change (but not yet) - Make it stand out</image:title>
      <image:caption>Stop waiting for a full epiphany. Instead, notice tiny breadcrumbs: a task that energises you, a moment you enjoyed, something you admired in someone else’s work. These small signals are enough to start navigating the path forward.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/568d3662-bfaf-4a86-b78f-b808107da08e/Youtube+Thumbnail+copy-12+%289%29.png</image:loc>
      <image:title>Blog - When Something Needs to Change (but not yet) - Make it stand out</image:title>
      <image:caption>Courage is a skill, not a switch. Start practicing now with micro-actions: read the purpose pursuit, jot down small achievements, ask one person for advice, read a job description without pressure. You’re training your inner courage system.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/426907f4-b986-49d2-be6e-fb767710a3ec/Youtube+Thumbnail+copy-12+%2810%29.png</image:loc>
      <image:title>Blog - When Something Needs to Change (but not yet) - Make it stand out</image:title>
      <image:caption>Not perfect, just more sustainable. Set a small boundary, tweak a task, or add a 5-minute ritual before or after work. These tiny adjustments can protect your energy while you figure out the bigger picture.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/jan07</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/91068282-57f4-462c-97df-6477ca0365c6/Youtube+Thumbnail+copy-5+%288%29.png</image:loc>
      <image:title>Blog - How are your New Year goals actually going? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e43e1974-113f-4e66-b89f-f1a23b66ef26/Screenshot+2026-01-06+at+19.04.32.png</image:loc>
      <image:title>Blog - How are your New Year goals actually going? - Over the holidays, I read countless posts and articles suggesting that January isn’t actually the time for reinvention, big goals or bold new visions at all. After all, it’s the depth of winter. This isn’t a natural season for lasting change. Instead, we’re being told it’s a time for hibernation - for going gently, resting, reflecting and waiting for spring before we really “begin again”.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6dbc0b4b-9ccc-47bf-85c1-e20e358c8d2e/Youtube+Thumbnail+copy-12+%284%29.png</image:loc>
      <image:title>Blog - How are your New Year goals actually going? - That’s exactly what Laura and I explore in this week’s podcast. Grounded in research and best practice, this episode is all about starting the year in a way that actually sticks: helping you believe that things can look different, and crucially, stay different. Bit by bit.</image:title>
      <image:caption>making small, incremental shifts that make change over time.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ccc3f36d-0e4b-4cee-8ba7-26422f68a09e/Youtube+Thumbnail+copy-3+%285%29.png</image:loc>
      <image:title>Blog - How are your New Year goals actually going? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/c32ef0f1-e3e9-4e8c-bb94-b0c6c3e4d24e/Youtube+Thumbnail+copy-11+%2811%29.png</image:loc>
      <image:title>Blog - How are your New Year goals actually going? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/c43aee9d-54b7-4cd8-a6d9-79da2ac46256/Youtube+Thumbnail+copy-11+%2812%29.png</image:loc>
      <image:title>Blog - How are your New Year goals actually going? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/a9a2fdab-e41a-4eb0-a63d-397b157c534a/Youtube+Thumbnail+copy-11+%2813%29.png</image:loc>
      <image:title>Blog - How are your New Year goals actually going? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/d3dd0c92-d128-496e-b044-cc698042c582/Youtube+Thumbnail+copy-11+%2815%29.png</image:loc>
      <image:title>Blog - How are your New Year goals actually going? - Make it stand out</image:title>
      <image:caption>Honestly, this episode is packed - not just with motivation, but with practical tools that genuinely work. I’ve learned (the hard way!) that motivation alone simply isn’t enough. It gets us started, but it doesn’t keep us going,  which is exactly why so many of our goals are abandoned by February. If you’re longing for change that lasts, I’d really encourage you to give this week’s podcast a listen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/a66361a0-87a9-4d7e-ad81-320e85da4908/Screenshot+2026-01-06+at+19.08.07.png</image:loc>
      <image:title>Blog - How are your New Year goals actually going? - Two final things before I go:</image:title>
      <image:caption>1. We’re making some exciting changes around here, so do watch this space later in the month (this is me putting it out there for accountability - there’s some stuff I am working on behind the scenes, and telling you all about it is one way of me increasing the likelihood of it happening!) 2. If you’ve not yet bought The Purpose Pursuit, it’s a wonderful way to kick-start meaningful change in 2026 - full of small but mighty ways to improve your life and deepen your sense of purpose.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/dec31</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/3ff8a3af-6cc2-41f3-a594-d017f960d19e/Youtube+Thumbnail+copy-5+%287%29.png</image:loc>
      <image:title>Blog - Letting Go Of New Year Pressure in 2026 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/2edcfe36-3fe6-4e33-b24d-ed4e20a13d2a/tempImageywLOhg.jpg</image:loc>
      <image:title>Blog - Letting Go Of New Year Pressure in 2026 - Where last week was about reflecting on the year that’s ending, this episode is about looking forward with kindness and purpose.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/d485a223-66cf-422a-a727-ce38639305b5/Youtube+Thumbnail+copy-12+%283%29.png</image:loc>
      <image:title>Blog - Letting Go Of New Year Pressure in 2026 - As always, this is not about fixing your life: it’s about listening to it and making small, incremental shifts that make change over time.</image:title>
      <image:caption>making small, incremental shifts that make change over time.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/af01156f-06ec-4750-b5c8-74cb02ebb758/Youtube+Thumbnail+copy-1+%289%29.png</image:loc>
      <image:title>Blog - Letting Go Of New Year Pressure in 2026 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/dec17</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/5c75c138-e909-4d36-b9cf-4e33a2517599/Youtube+Thumbnail+copy-5+%284%29.png</image:loc>
      <image:title>Blog - Let’s Wrap Up The Year - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/cf53863d-8c9c-4b02-9b44-2c614ee7c0a3/Screenshot+2025-12-16+at+13.06.44.png</image:loc>
      <image:title>Blog - Let’s Wrap Up The Year - We cover the highlights: the best podcast moments, top books, films, TV shows, and more. Then we dive into the more… niche bits. The most awkward, cringe-worthy “I can’t believe I said that” moments. Laura even shares a story of a Christmas-tree-related health and safety scare that had her life flashing before her eyes.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/adb28f2e-d237-429e-9e2d-969c6235901d/Youtube+Thumbnail+copy-1+%283%29.png</image:loc>
      <image:title>Blog - Let’s Wrap Up The Year - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6dc3dfec-273b-4e38-9d37-86555f9b90f3/MWB03427-min.jpg</image:loc>
      <image:title>Blog - Let’s Wrap Up The Year - On a personal note, one huge highlight of this year is that I wrote and published a book! We’re almost two weeks post-launch, and the response has been incredible. Thank you all so much for your support. If you haven’t yet picked up a copy, or are looking for a Christmas gift, I’d love to recommend The Purpose Pursuit. It’s the perfect way to encourage someone you care about, boost their spirits, and remind them they’re fantastic.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/dec10</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/5184c17e-f250-47f7-974f-e36502f06389/Youtube+Thumbnail+copy-5+%282%29.png</image:loc>
      <image:title>Blog - When Life Interrupts Your Plans - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/25f3f704-05f3-4157-a2ac-297dd42d0939/Youtube+Thumbnail+copy-8+%284%29.png</image:loc>
      <image:title>Blog - When Life Interrupts Your Plans</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/72ef7fcf-d83c-4333-9c76-a41876622bdb/tetiana-padurets-B-xb7VFtlZg-unsplash.jpg</image:loc>
      <image:title>Blog - When Life Interrupts Your Plans - Sometimes years exceed our expectations, sometimes years push us to our limits. All these situations - and many, many more - upset our plans, reshape us in ways we never asked for, and force us to reckon with realities we never saw coming.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6e2c1d8f-44c0-4683-8679-b1ab8e73b4aa/Youtube+Thumbnail+copy-8+%285%29.png</image:loc>
      <image:title>Blog - When Life Interrupts Your Plans - Make it stand out</image:title>
      <image:caption>Good question. That’s exactly what Laura and I are talking about in this week’s podcast.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/1f5b7058-390a-4c62-b171-b4748ca73cc2/Youtube+Thumbnail+copy-3-6.png</image:loc>
      <image:title>Blog - When Life Interrupts Your Plans - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/733b7b14-617e-4184-821f-ff2f941f7620/Youtube+Thumbnail+copy-11.png</image:loc>
      <image:title>Blog - When Life Interrupts Your Plans - Make it stand out</image:title>
      <image:caption>I recently heard someone say that the painful seasons of life will either make us harder and weaker, or softer and stronger. We get to choose how we engage with the stuff of life that comes our way (that maybe we didn’t choose at all).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/fb0795e3-257a-4774-9c3d-b18d2f9ca9d1/Youtube+Thumbnail+copy-11+%281%29.png</image:loc>
      <image:title>Blog - When Life Interrupts Your Plans - Some of what you hoped for simply may not be possible right now. Some of what you expected from yourself may not be available to you. That’s hard, but it’s OK. This year I had to turn down a lot of work because of family priorities, and I’m also not going to break even financially. Less than ideal, but, as my dad would say, it is what it is. This isn’t giving up; it’s recognising that the landscape has changed, and your (and my) goals may need to change with it.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/f301e717-5003-4038-9b88-7b75bd601d3f/Youtube+Thumbnail+copy-11+%282%29.png</image:loc>
      <image:title>Blog - When Life Interrupts Your Plans - Not platitudes: nobody wants to hear “at least you’ve still got a job” or “you can try again.” Gratitude doesn’t minimise pain. It simply helps us notice what is still good, still hopeful, still sustaining. And it’s been shown to make us more resilient to emotional setbacks and negative experiences (McCraty &amp; Childre, 2004). Very handy in a tough year.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/dec3</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/54729a22-0d9a-4507-a6da-85ab5182d247/Youtube+Thumbnail+copy-5+%281%29.png</image:loc>
      <image:title>Blog - Is one star, or three stars worse? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/923f1b52-5c17-43df-ac8f-d3dec8210694/Youtube+Thumbnail+copy-6+%281%29.png</image:loc>
      <image:title>Blog - Is one star, or three stars worse?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/11156fa0-6278-4b9b-9e6e-3984f47d519e/MWB03365.jpg</image:loc>
      <image:title>Blog - Is one star, or three stars worse? - So now you can probably see why, as a new author, the three-star review is the one I dread the most. The thought of my book feeling ‘meh,’ or like it didn’t say anything new, stings more than someone who just wasn’t the right audience. Not that I’m welcoming one-star reviews (please don’t!), but weirdly, it’s the three-star that feels like it could knock my ego a bit harder.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/856aae80-2fa7-4c12-8805-46bbb837fe51/Youtube+Thumbnail+copy-6+%282%29.png</image:loc>
      <image:title>Blog - Is one star, or three stars worse? - Make it stand out</image:title>
      <image:caption>I also get to define what success means for me.  Is my definition of success adoration from the masses? The problem with that is it’s a pretty fragile foundation (and highly unlikely). Could success instead mean that I completed something that demanded a lot from me and put something I believe is positive, encouraging, and meaningful out into the world? Could it mean that, for some people, it has an impact and helps set them on the right path for the next season of their lives? That feels like a much better hope. If you’re navigating real (or imagined, or possible future) rejection, it helps to reflect on your own definition of success. Are you measuring it by other people’s opinions or by outcomes, or by whether you actually did what you set out to do? On top of that, choosing who you listen to is crucial. Pay attention to the encouragers. Look to those who want to see you succeed and will hold you up when you’re disappointed. Those are the opinions that stand the test of time.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/1f5b7058-390a-4c62-b171-b4748ca73cc2/Youtube+Thumbnail+copy-3-6.png</image:loc>
      <image:title>Blog - Is one star, or three stars worse? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ba54542c-dc1c-40a3-b7a0-a669584a78e9/Youtube+Thumbnail+copy-8+%282%29.png</image:loc>
      <image:title>Blog - Is one star, or three stars worse? - Make it stand out</image:title>
      <image:caption>Choose your own version of this truth.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/f60dc224-98d4-41c4-8356-c26471d660da/Youtube+Thumbnail+copy-9+%281%29.png</image:loc>
      <image:title>Blog - Is one star, or three stars worse? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/73d7a8a0-2084-4676-a021-573dec25fae1/Youtube+Thumbnail+copy-8+%283%29.png</image:loc>
      <image:title>Blog - Is one star, or three stars worse? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/a8991ef8-1be5-460c-b557-192985aceb67/Screenshot+2025-11-25+at+15.42.44.png</image:loc>
      <image:title>Blog - Is one star, or three stars worse?</image:title>
      <image:caption>I hope this encourages you today to step away from the metrics and opinions and instead focus on the measures that matter. After all, it’s easy to be a critic; it’s so much harder to step into the arena. I’ll leave you with the famous words of Theodore Roosevelt  - Man (Woman) in the Arena.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/8db4da3c-f2d5-4f8c-babb-fc61868714b8/TPP+Prompts-1.png</image:loc>
      <image:title>Blog - Is one star, or three stars worse? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/nov26</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/bb133261-2c02-4277-9b21-7051549caa70/Youtube+Thumbnail+copy-5-3.png</image:loc>
      <image:title>Blog - What Season Are You In? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/5d8b5b85-1e89-4d2a-a16d-84e96e4971f8/Youtube+Thumbnail+copy-6-3.png</image:loc>
      <image:title>Blog - What Season Are You In? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/f99d38db-0e34-40cf-89b3-d0d456410ec6/MWB09387.jpg</image:loc>
      <image:title>Blog - What Season Are You In? - If I’m honest, I feel the same way about those as I do about the real ones. If I had my way, life would be one long summer, with a bit of spring thrown in. I like spring. New beginnings, bunnies, exciting ideas, the sense that something good is taking shape. Being in the heyday is my happy place. (If I ever start a new company, I might call it Heyday. I digress.)</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/f9ab7e34-29fb-4dc0-88f7-339a31ba900d/Youtube+Thumbnail+copy-6-4.png</image:loc>
      <image:title>Blog - What Season Are You In? - Make it stand out</image:title>
      <image:caption>One has to fall away so the next can begin. If I cling nostalgically to the golden years of parenting, I miss the joy of knowing my children as young adult friends. Redundancies open the door to new jobs. Drafting and editing in private eventually becomes a finished manuscript. In my new book (did you know I had a book out NEXT WEEK?), there’s a whole section on recognising the season you’re in. Early readers have told me how surprisingly profound they found it. That it made them pause, reflect, and reassess where their life is right now and how they’re moving through it. In this week’s podcast, Laura and I dig into this idea of life seasons and help you (and ourselves) work out which season you’re in, and what you can do to prepare for what’s next. It’s definitely worth a listen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6c0f6fc1-d278-4e69-8a9d-3860f372259f/Youtube+Thumbnail+copy-1-10.png</image:loc>
      <image:title>Blog - What Season Are You In? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/036febd5-da5f-4bd5-b2f1-f91702841ac2/Youtube+Thumbnail+copy-8-2.png</image:loc>
      <image:title>Blog - What Season Are You In? - Make it stand out</image:title>
      <image:caption>This is the fresh-start phase: new projects, new roles, early progress, and that shaky-but-exciting sense that something is taking shape.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/7516bec5-f1fa-433b-ae11-696112b536fd/Youtube+Thumbnail+copy-8-4.png</image:loc>
      <image:title>Blog - What Season Are You In? - Make it stand out</image:title>
      <image:caption>This is the hitting-your-stride season. The work starts to show. Things feel productive, energised, visible. You can actually see the return on all that earlier effort. The heyday.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/40a7ad0f-b65a-4192-bffa-99b25cd796e5/Youtube+Thumbnail+copy-9.png</image:loc>
      <image:title>Blog - What Season Are You In? - Make it stand out</image:title>
      <image:caption>Here’s where you pause and take stock. What’s worked? What hasn’t? What needs to change? You start gathering the lessons and gently preparing for whatever’s round the corner. You’re happy, but you’re wistful. You sense change is afoot.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6adaf105-4400-47b5-80dd-aa1cfedc7cd0/Youtube+Thumbnail+copy-8-5.png</image:loc>
      <image:title>Blog - What Season Are You In? - Make it stand out</image:title>
      <image:caption>This is the stripping back season. Something ends. Something shifts. It’s quieter, slower, more reflective, the space where the next beginning quietly starts forming. It’s hard, possibly lonely, grieving, adjusting. But something new is coming.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/a8991ef8-1be5-460c-b557-192985aceb67/Screenshot+2025-11-25+at+15.42.44.png</image:loc>
      <image:title>Blog - What Season Are You In?</image:title>
      <image:caption>If you want to look at this in more detail, you’ll find full descriptions, examples, and how to move forward in my book, The Purpose Pursuit. As I may have mentioned, it’s out next week (!) so this is the perfect time to get the order in! (please).</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/nov19</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/1cbcbf82-9ea4-4fa7-8fba-7f36bc7381a1/Youtube+Thumbnail+copy-3-4.png</image:loc>
      <image:title>Blog - What Makes a Self-Help Book Actually Helpful? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/5ae40c18-7ca9-4629-8138-30b05bbfec23/MWB03427-min.jpg</image:loc>
      <image:title>Blog - What Makes a Self-Help Book Actually Helpful? - When my editor asked, “What’s your angle on purpose? What are you really trying to say?” it made me get clear. There are many books about purpose out there, but we wanted this one to be a fluff-free zone -  full of substance, not soundbites (ok, that sounds like a soundbite).</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6c0f6fc1-d278-4e69-8a9d-3860f372259f/Youtube+Thumbnail+copy-1-10.png</image:loc>
      <image:title>Blog - What Makes a Self-Help Book Actually Helpful? - Make it stand out</image:title>
      <image:caption>But, for now, here’s a couple of thoughts, reflections and perspectives to give you a taster of my approach.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/60c12025-aa44-4339-92d2-fa36072fadef/Youtube+Thumbnail+copy-5-2.png</image:loc>
      <image:title>Blog - What Makes a Self-Help Book Actually Helpful? - Make it stand out</image:title>
      <image:caption>Purpose isn’t a consumable, it’s not something you buy, or arrive at. It’s more than something we can acquire, or tick off, or complete. It’s not a set of metrics that we can measure ourselves against. It’s also not something that is so elusive and unreachable that we may as well forget about it, either. It’s a daily, practical outworking of a life lived with meaning. It’s about learning more about who you are, what you bring, and what gives you energy. It’s about choosing a lifestyle and direction that points you towards a life that you’ll back on with gratitude.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/214a600e-4e14-4f01-b429-87967c4ebf7e/Youtube+Thumbnail+copy-6.png</image:loc>
      <image:title>Blog - What Makes a Self-Help Book Actually Helpful? - Make it stand out</image:title>
      <image:caption>Most self-help books focus entirely on you. It makes sense, they’re self-help books. But despite the cultural message that “putting yourself first leads to fulfilment,” the data tells a different story. The people who live the most meaningful lives have a strong sense of connection, generosity and community. A great life isn’t a perfect one. It’s a life with ups and downs, giving and receiving, and the cost and joy of being part of something larger than ourselves. The Purpose Pursuit is ultimately about understanding ourselves better so that we can live a life that works for us and those around us.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/618d8f57-92fe-4d73-a674-e1ebbdbb8db3/Youtube+Thumbnail+copy-7.png</image:loc>
      <image:title>Blog - What Makes a Self-Help Book Actually Helpful? - Make it stand out</image:title>
      <image:caption>The book is full of tools to help you stop minimising your contribution, recognise your strengths and step forward. But it also has some honest reflections about the part we play in our own burnout or stuck-ness. It’s easy to blame the system when life is hard and we’re overwhelmed. We want to stick it to the man, to blame our bosses, capitalism, the weather, the selfishness of others when we can’t cope or feel overlooked or just plain stuck in a life we don’t love. And although that’s true, there’s some conversations we probably need to have with ourselves, too. I’ve worked with so many people to help them see how the very things that make them who they are, if not managed, developed, or understood properly, can just end up holding them back.  You like serving others? You may have more responsibilities than you can cope with You don’t like to say no? You also may have more responsibilities than you can cope with You like being busy and don’t know how to switch off? You may have more responsibilities than you can cope with You care about other people’s feelings? You too, may have more responsibilities than you can cope with  You don’t enjoy conflict? I’ll stop here, you get the idea.   These aren’t bad traits. They’re brilliant. But if left unchecked, they lead to exhaustion and resentment. So in the book, we take a long hard look at the patterns we need to shift - without swinging to the opposite extreme of rigid boundaries and “say no to everything that inconveniences you.” No thank you.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/508dadd3-63c7-474e-bea4-6726abb2cb01/Youtube+Thumbnail+copy-6-2.png</image:loc>
      <image:title>Blog - What Makes a Self-Help Book Actually Helpful? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/b6d818f4-0c36-4d3f-bf29-b8e26a7db978/MWB03506+%281%29-min.jpg</image:loc>
      <image:title>Blog - What Makes a Self-Help Book Actually Helpful?</image:title>
      <image:caption>If you’re looking for a grounded, realistic approach to purpose If you feel over-burdened or taken for granted If you want to reconnect with what you bring and how to live it out every day Then I think The Purpose Pursuit will offer you encouragement and a strategy - a chance to rediscover who you are and put it into practice. After all, what have you got to lose?</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/nov12</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/618490df-3385-4720-93f9-2c486a5534fb/Youtube+Thumbnail+copy-2+%282%29.png</image:loc>
      <image:title>Blog - Does Listening Count As Reading? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e5eca63b-b4c2-4b65-9d91-06eadeed7c6b/Youtube+Thumbnail+copy-10.png</image:loc>
      <image:title>Blog - Does Listening Count As Reading? - I felt like quite the pro with my producer, editor and Laura in the little studio with me. I had a soundproof booth and had to work hard to be as clear and paced as possible, learning the method for how to re-do sections without making editing difficult. I’m not going to lie - I did pretty well! My mistake rate was low and I enjoyed the whole experience so much.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e6c3832f-e177-42b2-b34e-69d4256e9d50/Youtube+Thumbnail+copy-8+%281%29.png</image:loc>
      <image:title>Blog - Does Listening Count As Reading? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/nov05</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/d3921fc5-c1c7-495a-876d-9c21285dbed4/Youtube+Thumbnail+copy-2.png</image:loc>
      <image:title>Blog - The Truth Behind the Book - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e146ef8a-6a6a-4309-886c-34dc8cf0a49c/Screenshot+2025-11-04+at+18.10.49.png</image:loc>
      <image:title>Blog - The Truth Behind the Book - But other days were not so great. Some days I sat at my laptop and wrote ten words. There was the day I realised I had accidentally deleted all my (painstakingly detailed) references. This is an actual text message conversation with my husband from that day.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/88d0bb80-71d1-41e9-87e6-3199da5c56bc/Youtube+Thumbnail+copy-3.png</image:loc>
      <image:title>Blog - The Truth Behind the Book - Make it stand out</image:title>
      <image:caption>In this week’s podcast, we take this conversation around the writing of the book even deeper.  It’s made even better because Laura joins me, and asks me all the questions that you wanted to have answered, to really lift the lid on the book writing process, what I’m feeling, the moments of philosophical meltdown, self-sabotaging behaviours, our favourite bits of the book, and what I really want for you as the reader.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/f6876b89-2267-4760-aa25-d0982cca1f51/Youtube+Thumbnail+copy-3-2.png</image:loc>
      <image:title>Blog - The Truth Behind the Book - Make it stand out</image:title>
      <image:caption>In the harder moments, purpose doesn’t always feel loud or certain. Sometimes it’s quiet - a whisper that keeps you moving when you can’t quite see the finish line. It’s found in showing up, again and again, even when it’s so flipping hard, inconvenient and uncomfortable. And if that’s where you are right now - keeping on showing up even when you’re unsure - then you’re already doing the brave work. You’re already in it. So take a moment, remember why you began, and keep going. The champagne moment will come. And when it does, it’ll mean all the more because of the journey that brought you there. With love, Hannah x P.S. If you’d like to explore this concept of purpose a little more, or you know someone who could really benefit from a pep talk that actually includes practical strategies that work - then please pre-order the book! Out on 4th December - so soon now!  “Wisdom and GPS all at once. This book helps you uncover what gives your life meaning and gives you the tools you need to live in step with it. I wish I could have had a copy on my shelf across my whole career as a psychologist." Pippa Grange, performance psychologist and author</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/oct29</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ab5529b1-5260-4b2d-9a33-4655b7060496/Screenshot+2025-10-27+at+14.57.00.png</image:loc>
      <image:title>Blog - When Everything Changes at Once - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/8ad1ed09-d98f-4dc0-807e-5ecf65d1d97d/Screenshot+2025-10-27+at+14.57.05.png</image:loc>
      <image:title>Blog - When Everything Changes at Once - Life is full of transitions, some we choose, others choose us. Almost every one of us will be in the midst of some sort of transition (or, if not, you’re just through one, or heading into one).  Whether it's a new job, a move, a relationship shift, or a personal reinvention, change can feel like both a weight and a wind. It can be exhilarating and exhausting, liberating and overwhelming.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/d70eca85-38ff-4f41-997b-cbfb77af975f/Screenshot+2025-10-27+at+14.57.21.png</image:loc>
      <image:title>Blog - When Everything Changes at Once - Make it stand out</image:title>
      <image:caption>Major transitions stir up a mix of emotions - excitement, fear, grief, hope. Even positive changes can trigger stress because they disrupt routines and challenge our sense of identity. Bruce Feiler talks about “lifequakes” - moments when everything shifts - and how these moments are more common than we realise. Transitions can feel destabilising, even when they’re opportunities for growth.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/435b0a87-64d9-4ec0-9505-7d49edfbccf7/Screenshot+2025-10-27+at+14.57.29.png</image:loc>
      <image:title>Blog - When Everything Changes at Once - Make it stand out</image:title>
      <image:caption>Life coach William Bridges outlines three stages of transition that help us make sense of change: Letting Go - Releasing the old identity, role, or situation. It can be painful, but necessary. Say goodbye to the habits, roles, or ways of thinking that no longer serve you. The Neutral Zone - The in-between space where the old is gone, but the new isn’t fully here. This is often uncomfortable, but it’s where reflection, learning, and creativity happen. The New Beginning - Stepping into a new phase with clarity and confidence. This isn’t instant; it comes with trial, error, and adjustment. Celebrate small wins and acknowledge progress. Understanding these phases helps us normalise the uncertainty and see that discomfort isn’t failure, it’s simply part of the process.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e59ec969-d28e-4125-83b1-780184354fe3/Screenshot+2025-10-27+at+14.57.45.png</image:loc>
      <image:title>Blog - When Everything Changes at Once - Make it stand out</image:title>
      <image:caption>Acknowledge Your Emotions: Allow yourself to feel everything that comes up—fear, grief, excitement. Talking it through with someone you trust can help process it. Create a Map, Not a Master Plan: Break change into smaller, manageable steps. Knowing what you can control reduces overwhelm and gives direction. Lean on Your People: Build a support system of friends, mentors, or peers who can offer perspective, encouragement, and accountability. Focus on Daily Wins: Big transitions feel less daunting when you celebrate small progress. Look for what went well today and what you learned, rather than obsessing about the ultimate outcome. Embrace Growth, Not Perfection: Change rarely happens smoothly. Treat mistakes and detours as part of the learning process, not as proof that you’ve failed.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/oct22</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/c2c8a68a-38e2-4376-abb5-66dc040c6c08/Screenshot+2025-10-16+at+11.44.56.png</image:loc>
      <image:title>Blog - The advice we wish we’d all had when we were younger - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/14184d47-a762-4041-a96b-353b66228ec3/Screenshot+2025-10-16+at+11.45.03.png</image:loc>
      <image:title>Blog - The advice we wish we’d all had when we were younger - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/bf42098d-459c-4f7f-897e-ea0f7a09f60c/Screenshot+2025-10-16+at+11.45.19.png</image:loc>
      <image:title>Blog - The advice we wish we’d all had when we were younger - Make it stand out</image:title>
      <image:caption>We often let fear of judgment hold us back. But most people are too busy worrying about themselves to scrutinise your every move. When you focus on what matters to you, rather than what others expect, your choices become clearer and your confidence grows.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/094da778-ec1a-4271-bd4d-36012959bcb1/Screenshot+2025-10-16+at+11.45.26.png</image:loc>
      <image:title>Blog - The advice we wish we’d all had when we were younger - Make it stand out</image:title>
      <image:caption>It’s easy to be defined by personality types, a single career path, role, or identity. But growth often comes from exploring new possibilities, taking detours, and embracing the unknown. Allow yourself to evolve - your potential is far bigger than any label you or others give yourself.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/681e40d7-5ea9-437e-abd3-bd4c1d8db2c1/Screenshot+2025-10-16+at+11.45.31.png</image:loc>
      <image:title>Blog - The advice we wish we’d all had when we were younger - Make it stand out</image:title>
      <image:caption>We underestimate our abilities and overestimate the difficulty of new challenges. By leaning into your strengths and experimenting with curiosity, you’ll often surprise yourself. Progress comes not from perfection, but from showing up and learning as you go.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/cb4d6a81-9574-41ea-8219-c55a99d94236/Screenshot+2025-10-16+at+11.45.51.png</image:loc>
      <image:title>Blog - The advice we wish we’d all had when we were younger - Make it stand out</image:title>
      <image:caption>I hope you enjoy the podcast, and remember - it’s never too late to take your own advice.  With love, Hannah x</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/oct15</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/3138c38c-45d9-4d09-b14b-b19d01134c81/Screenshot+2025-10-13+at+14.31.05.png</image:loc>
      <image:title>Blog - Purpose Anxiety - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/80494b1a-bcf2-4a15-9723-f520dc7901ef/Screenshot+2025-10-13+at+14.31.11.png</image:loc>
      <image:title>Blog - Purpose Anxiety - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/8d4a69e8-d3c3-49b9-80cc-77c8dcd1e80b/Screenshot+2025-10-13+at+14.31.17.png</image:loc>
      <image:title>Blog - Purpose Anxiety - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/9817333d-0771-493c-bab6-e1cce4d11fd9/Screenshot+2025-10-13+at+14.31.22.png</image:loc>
      <image:title>Blog - Purpose Anxiety - Some signs of purpose anxiety? Constant job-hopping without ever feeling fulfilled Imposter syndrome on repeat Comparing yourself endlessly to everyone else No wonder it feels exhausting.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/fc37c075-fd1f-46a8-b292-bb86e454a01a/Screenshot+2025-10-13+at+14.31.28.png</image:loc>
      <image:title>Blog - Purpose Anxiety - Make it stand out</image:title>
      <image:caption>Purpose isn’t something you “find” overnight. It’s something you piece together from your daily life. Notice what energises you, what drains you, when you feel most alive, what others affirm in you, what you’d do even without pay or recognition. These clues build the picture over time.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ee0a048f-7866-4cbb-a614-a47218c72651/Screenshot+2025-10-13+at+14.31.42.png</image:loc>
      <image:title>Blog - Purpose Anxiety - Make it stand out</image:title>
      <image:caption>Stop waiting for some big revelation. Bring more intention to what you already love. Show up, contribute, and practise doing your best with what’s right in front of you. Purpose grows in motion.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/3cd5a8c3-2799-42a9-bc22-7310d42962f6/Screenshot+2025-10-13+at+14.31.47.png</image:loc>
      <image:title>Blog - Purpose Anxiety - Make it stand out</image:title>
      <image:caption>Give space to picture different versions of your life. Play out the possibilities. (I explain this exercise in more detail in my new book The Purpose Pursuit - available for pre-order now!)</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/oct08</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/4a44b22d-6e1f-466f-a87f-a7720b5df044/Screenshot+2025-10-06+at+14.58.03.png</image:loc>
      <image:title>Blog - Best is better than perfect - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/a920fc94-3f1f-423f-b1b1-2522e101424d/Screenshot+2025-10-06+at+14.58.09.png</image:loc>
      <image:title>Blog - Best is better than perfect - It got me thinking about decision-making. How often do we make a choice and then spend the rest of the time imagining the alternatives? The meal we didn’t order. The job we didn’t take. The path we didn’t follow. Instead of living fully in the decision we did make, we ruminate on what might have been.</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/0229b3d5-e4ac-46a4-9969-89780894ea21/Screenshot+2025-10-06+at+15.02.57.png</image:loc>
      <image:title>Blog - Best is better than perfect - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/9fcf8fb7-68c0-4e53-a457-2bba4624d55d/Screenshot+2025-10-06+at+14.58.14.png</image:loc>
      <image:title>Blog - Best is better than perfect - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/oct01</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-06</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/8da0815f-b36a-44d3-971f-dbf12fa303a8/Screenshot+2025-09-30+at+20.01.59.png</image:loc>
      <image:title>Blog - Goodbye, Again - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/02bc9214-05e6-4183-8863-d688669e2df1/Screenshot+2025-09-30+at+20.02.04.png</image:loc>
      <image:title>Blog - Goodbye, Again - Make it stand out</image:title>
      <image:caption>It began on New Year’s Eve, with my husband Sam, my youngest son Levi and I driving home from Heathrow after an emotional farewell to Jude. He was off to New Zealand for six months of adventure and self-discovery. I remember quietly crying in the dark, rain pouring, music playing. Quite possibly the worst New Year’s Eve I’ve ever had. Back home, I felt bereft. He was so far away. I wore his hoody for days, and looked up at the stars at night, thinking he might be doing the same.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/8eba6ddb-6aa6-4327-9e26-ccb4833f99e3/Screenshot+2025-09-30+at+20.02.11.png</image:loc>
      <image:title>Blog - Goodbye, Again - But of course, we managed. We had Facetimes, texts, voice notes and photos. Life is busy, time marches on, and the days ticked by. Soon we were in Levi’s GCSE season, Jude was back, and in between we lost Sam’s dear mum, my mom moved into residential care, and a close family relationship took a painful blow. Goodbye, goodbye, goodbye.</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/90011585-5454-47bf-a0b5-0b14495e52f2/Screenshot+2025-09-30+at+20.02.18.png</image:loc>
      <image:title>Blog - Goodbye, Again - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/sep24</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/7ba2880a-1879-4b89-a778-97bda9fe3148/Screenshot+2025-09-17+at+11.21.44.png</image:loc>
      <image:title>Blog - 10 years, 10 lessons - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e97f7fd0-581f-4a86-9651-74007fc99cc8/Screenshot+2025-09-17+at+11.22.08.png</image:loc>
      <image:title>Blog - 10 years, 10 lessons - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/57d951bb-17c5-4d1a-9909-e1b512b640fc/Screenshot+2025-09-17+at+11.22.22.png</image:loc>
      <image:title>Blog - 10 years, 10 lessons - Make it stand out</image:title>
      <image:caption>Did I know this for sure when I did it? No, of course not. In fact, statistically speaking, it was foolish. 20% of all new businesses fail within their first year, with around 60% failing by the end of the third year. But I know now, and we’ve made it ten years trading!</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/bea57dc0-81b6-4fff-bcaf-d3e63f4618f9/Screenshot+2025-09-17+at+11.22.30.png</image:loc>
      <image:title>Blog - 10 years, 10 lessons - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/67d4ec09-aad7-46d6-b46c-ea36725c68e1/Screenshot+2025-09-17+at+11.22.43.png</image:loc>
      <image:title>Blog - 10 years, 10 lessons - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/5a2f5e6d-d226-4617-a6c1-c146f68dafd8/Screenshot+2025-09-17+at+11.22.49.png</image:loc>
      <image:title>Blog - 10 years, 10 lessons - Make it stand out</image:title>
      <image:caption>Annoyingly, time and time again this has been proven in my life, in the lives of loved ones, and of course my clients. If we choose it, as time goes by, we can grow and develop not just in spite of, but because of the difficult things we face. For example, The Purpose Pursuit course (and book!) wouldn’t even exist if the business hadn’t faced a crisis moment during covid lockdowns. Good stuff can come from hard stuff.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/89a08427-43aa-4eef-9cca-0c4d5c32208c/Screenshot+2025-09-17+at+11.22.56.png</image:loc>
      <image:title>Blog - 10 years, 10 lessons - Make it stand out</image:title>
      <image:caption>Showing up steadily, especially in the small, unseen ways, has built more impact than any big launch or breakthrough. I love a short sharp burst of energy, but I have learned that the biggest changes in my life, and in my client’s situations come from the ongoing commitment to change and development. Day after day, bit by bit. I Love James Clear’s work on this: he reminds us that if you master continuous improvement and get 1% better each day for one year, you'll end up 37 times better by the time you're done.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/46861af6-166c-4855-9a62-3aaf06bfe771/Screenshot+2025-09-17+at+11.23.04.png</image:loc>
      <image:title>Blog - 10 years, 10 lessons - Make it stand out</image:title>
      <image:caption>The work that lights me up points to the work I’m meant to do. Joy doesn’t lie. It leads. The same applies to you: the things that light you up, make you smile, give you energy are your clues towards your purpose. It’s not that we are meant to love every moment, of course not - but the joy we experience when we use our gifts and talents is the data we need to help us build a life full of our unique purpose - which is both a gift to us, and those around us.</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/sep17</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/4cef91ea-519e-4094-adc1-341661cfe0a3/Screenshot+2025-09-16+at+11.07.33.png</image:loc>
      <image:title>Blog - How to break free from the success myth - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/add6d174-d098-44ea-bb29-9573b1f84746/Screenshot+2025-09-16+at+10.47.34.png</image:loc>
      <image:title>Blog - How to break free from the success myth - Make it stand out</image:title>
      <image:caption>Am I where I thought I’d be by now? What have I achieved that really matters? Am I earning enough? Do I have the house, the family, the career I pictured years ago? Do people see me the way I hoped they would? And as life ticks by, especially during big transitions like kids heading off to uni (yes, that’s happening in my house this weekend!), birthdays, career changes, redundancy, loss or even divorce - those questions in our mind can get louder.  I find when I start thinking like this, I am inclined to get defeatist, negative, ungrateful and even embittered. They don’t usually start a fire in my belly towards action and change. I just feel a bit useless and underwhelming. Why? Because these are the wrong metrics to measure life by.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/722cb939-10df-4e27-850d-422829966797/Screenshot+2025-09-16+at+10.47.42.png</image:loc>
      <image:title>Blog - How to break free from the success myth - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6753e3e7-7953-447f-8870-967dfada9b32/Screenshot+2025-09-16+at+10.47.48.png</image:loc>
      <image:title>Blog - How to break free from the success myth - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e4e9c773-a6aa-4a8c-b014-dea82bb1cce4/Screenshot+2025-09-16+at+10.47.58.png</image:loc>
      <image:title>Blog - How to break free from the success myth - Make it stand out</image:title>
      <image:caption>This is NOT simply my personal opinion, it’s backed by research. When we define success by what’s in our control - our values, character, contribution - life satisfaction increases. Now, your purpose is unique to you - and that’s something worth figuring out. And when you live in alignment with your purpose and your values, when these are the priority metrics, your life satisfaction rockets.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/70d48408-a427-48b9-9d4a-c63b7ba818c0/Screenshot+2025-09-16+at+10.48.05.png</image:loc>
      <image:title>Blog - How to break free from the success myth - Make it stand out</image:title>
      <image:caption>Nor is parenting, status, or any single role you play. These can be expressions of purpose, but they’re not the whole story. When we tie our worth to career or roles, we set ourselves up for anxiety, emptiness, and burnout. Who you are goes deeper than what you do.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/1904880f-6ead-4c29-9a40-5ec3ad4f0c4a/Screenshot+2025-09-16+at+10.48.18.png</image:loc>
      <image:title>Blog - How to break free from the success myth - Make it stand out</image:title>
      <image:caption>My life improved dramatically when I stopped letting the world - or anyone else for that matter - define success for me. I’m still a work in progress (believe me, with a course launch and a book coming soon, the external metric brigade is shouting loudly in my head right now!). But every day, I choose to ground myself in my definition of success - the one that lasts.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6a788f53-8bf2-477a-8ad8-a31d04019aac/Screenshot+2025-09-16+at+10.48.26.png</image:loc>
      <image:title>Blog - How to break free from the success myth - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/sep10</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ecc84f1c-5080-4242-b583-b56a36ebf2ed/Screenshot+2025-08-19+at+12.52.35.png</image:loc>
      <image:title>Blog - When Self-Doubt Gets Loud - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/9d25b7ad-135d-4824-9525-c8c8c9c78525/Screenshot+2025-08-29+at+13.30.20.png</image:loc>
      <image:title>Blog - When Self-Doubt Gets Loud - Make it stand out</image:title>
      <image:caption>There’s something I see time and time again in my clients, and it really gets to me. It makes me frustrated, angry even.  They’re on the edge of change. Maybe in transition. Maybe getting clearer on what’s next. Sometimes, they even know exactly what they want to do. But then, the same old voice pipes up:</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e51b28c6-38df-4ec3-92ff-00da0284908a/Screenshot+2025-08-29+at+13.30.35.png</image:loc>
      <image:title>Blog - When Self-Doubt Gets Loud - Make it stand out</image:title>
      <image:caption>These, my friends, are amongst the top ten hits of a favourite artist of ours, Self Doubt.  The problem is, self-doubt feels normal. Almost comforting. We’ve heard it so many times that it can masquerade as truth, humility, even common sense. But it’s not. Self-doubt paralyses us. It keeps us small. It convinces us to stay in places we’ve long outgrown. Not because they’re right, but because we don’t believe we’re capable of moving on. Here’s the truth: you’re not alone. Around 85% of people wrestle with self-doubt, and research shows it’s fuelling a major confidence crisis. Only one in ten adults describe themselves as highly self-confident (and frankly, they’re not always the ones who should be!). Meanwhile, seven in ten of us battle against a constant inner critic that chips away at our self-esteem.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/35d670f5-5df0-4aca-b682-46ace1eb774d/Screenshot+2025-08-29+at+13.30.41.png</image:loc>
      <image:title>Blog - When Self-Doubt Gets Loud - Make it stand out</image:title>
      <image:caption>Positive self-talk? Growth mindset? Stepping out anyway? All good. But there’s something even more powerful.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/2d65e9d3-aa59-4e19-872e-75696a37a02b/Screenshot+2025-08-29+at+13.30.45.png</image:loc>
      <image:title>Blog - When Self-Doubt Gets Loud - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/eee7d350-c013-47cf-9d4e-a2aaf2e9f4c4/Screenshot+2025-08-29+at+13.30.52.png</image:loc>
      <image:title>Blog - When Self-Doubt Gets Loud - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/sept03</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-03</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ecc84f1c-5080-4242-b583-b56a36ebf2ed/Screenshot+2025-08-19+at+12.52.35.png</image:loc>
      <image:title>Blog - The Sunday Scaries: How to Beat Them - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/689f363d-6fa1-44fc-8df0-eb73c16525e9/Screenshot+2025-08-29+at+13.11.45.png</image:loc>
      <image:title>Blog - The Sunday Scaries: How to Beat Them - Make it stand out</image:title>
      <image:caption>Today, as kids and teens all over the country head back to school, it’s not just their summer break that’s ending, the season itself is winding down. Whether you’ve been away or not, there’s that subtle shift in the air: autumn’s coming, the pace is picking up, and maybe… you’re feeling it too. Maybe it’s just a touch of Sunday sadness. Or maybe it’s something heavier. That creeping sense of dread that starts Sunday evening and lingers into Monday night, Tuesday night… even the moment before you step out of your car and into the office.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6c4f68f2-6d90-4bae-b8c6-067ad61d7d4c/Screenshot+2025-08-29+at+13.11.59.png</image:loc>
      <image:title>Blog - The Sunday Scaries: How to Beat Them - Make it stand out</image:title>
      <image:caption>It’s a term used to describe the sense of anxiety, dread, or unease that creeps in on a Sunday - usually in the late afternoon or evening - as the reality of the upcoming workweek starts to settle in. They’re that knot in your stomach, racing thoughts about the week ahead, regret over a weekend that went too fast, or simply a sense of unease as Monday approaches. They often bring a poor night’s sleep (ask any teacher - Sunday night is the hardest to drift off). And they’re not always about hating your job. Sometimes they’re about responsibility, lost freedom, or the pressure to switch on again. For me, it’s often that sudden awareness of how quickly the weekend vanished, and how much of it got eaten up by stuff to do before heading back to another week of… more stuff to do. Research says around two-thirds of Brits feel the Sunday Scaries, with young adults hit hardest: 74% of 18-24 year olds experience ‘heightened anticipatory anxiety’ as the weekend closes. Our coping mechanisms?</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/754405c9-d296-4295-b4f8-4dfb3c363cda/Screenshot+2025-08-29+at+13.12.04.png</image:loc>
      <image:title>Blog - The Sunday Scaries: How to Beat Them</image:title>
      <image:caption>18-24s: scroll social media 25-32s: binge-watch TV 33-40s: comfort eat 40+ well, probably a mix of all three</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/c2ffc7d1-eead-4530-bc67-afc1f0fc8aae/Screenshot+2025-08-29+at+13.12.12.png</image:loc>
      <image:title>Blog - The Sunday Scaries: How to Beat Them - Make it stand out</image:title>
      <image:caption>On top of all the content in the podcast, I’d love to invite you to come along to a totally free webinar where I look in much more detail at how to move towards what’s next for you. It’s free, it’s practical, and even if you can’t make the actual live session, if you sign up, you’ll get the recording. What’s not to like about that?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e0150445-6858-4c60-a530-74e498e6361d/Screenshot+2025-08-29+at+13.12.17.png</image:loc>
      <image:title>Blog - The Sunday Scaries: How to Beat Them - Make it stand out</image:title>
      <image:caption>If that’s not enough, the doors are open for the Purpose Pursuit course and coaching programme. If you know something has to change and you’re ready to make that shift, this course and coaching programme will give you the clarity, tools, and support to do it. We start in two weeks.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/332a1d8d-403e-4caf-87c5-e9624ba5e5a3/Screenshot+2025-08-29+at+13.12.20.png</image:loc>
      <image:title>Blog - The Sunday Scaries: How to Beat Them - Make it stand out</image:title>
      <image:caption>Here’s to fewer Sunday scaries, and more Mondays with meaning. Warmly, Hannah x</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/aug27</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-29</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ecc84f1c-5080-4242-b583-b56a36ebf2ed/Screenshot+2025-08-19+at+12.52.35.png</image:loc>
      <image:title>Blog - Maybe you don’t need a whole new life - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/922c06b3-f6c9-4810-b0a4-b5d70f71764a/Screenshot+2025-08-29+at+12.05.11.png</image:loc>
      <image:title>Blog - Maybe you don’t need a whole new life - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/501a81a8-a666-437b-afb7-7602ae7ef6ab/Screenshot+2025-08-29+at+12.04.15.png</image:loc>
      <image:title>Blog - Maybe you don’t need a whole new life</image:title>
      <image:caption>Maybe. But maybe not.  This week on The Purpose Pursuit podcast, I’m exploring what it really looks like to reignite your spark -  not by burning your life to the ground, but by making small, honest shifts that bring you back to yourself. It’s the beginning of a series where we take a deep dive into the concept of purpose, looking at how it brings depth and meaning to our day to day lives. This episode looks at how purpose reignites, and going forward we’ll look at how purpose breaks the sunday scaries, breaks self doubt, and breaks the success myth. Stay tuned! Today though, I want to encourage you with the truth that there’s a strong possibility you don’t need a new life. You just need to reconnect with the one you already have.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/01bbc170-b343-4c34-aebb-20fa16ec2dc9/Screenshot+2025-08-19+at+12.53.00.png</image:loc>
      <image:title>Blog - Maybe you don’t need a whole new life - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/0396e7bd-4f19-4214-bdef-92db22e6448c/Screenshot+2025-08-29+at+12.04.25.png</image:loc>
      <image:title>Blog - Maybe you don’t need a whole new life - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/b6abf2ed-818e-4fc0-8e53-766331902344/Screenshot+2025-08-29+at+12.04.32.png</image:loc>
      <image:title>Blog - Maybe you don’t need a whole new life - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/aug20</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ecc84f1c-5080-4242-b583-b56a36ebf2ed/Screenshot+2025-08-19+at+12.52.35.png</image:loc>
      <image:title>Blog - Reflect: Before You Rush Into What’s Next - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/7cdbeb7d-567b-4a86-b9e6-ff49c9335709/Screenshot+2025-08-19+at+12.52.43.png</image:loc>
      <image:title>Blog - Reflect: Before You Rush Into What’s Next - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/0d25fc80-9e86-4c54-83d6-4a9ce219af51/Screenshot+2025-08-19+at+12.52.54.png</image:loc>
      <image:title>Blog - Reflect: Before You Rush Into What’s Next</image:title>
      <image:caption>It’s an episode called Reflect, and rather than a guest conversation, this time I’m guiding you through a reflective process to help you take stock of life right now: the honest version. What’s working. What’s not. What needs to shift. Something you can listen to as you go about your day, as you’re on your commute, walking the dog, sitting on the beach. But I expect it will get you to think, to stop you in your tracks and take some time to listen to what comes to mind as you work through my questions and prompts for your own life.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/01bbc170-b343-4c34-aebb-20fa16ec2dc9/Screenshot+2025-08-19+at+12.53.00.png</image:loc>
      <image:title>Blog - Reflect: Before You Rush Into What’s Next - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/8cd45ec3-c472-4c12-b54b-631dd651bbc6/Screenshot+2025-08-19+at+12.53.08.png</image:loc>
      <image:title>Blog - Reflect: Before You Rush Into What’s Next - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/aug13</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/dd8b6274-0203-4fce-ba06-414df4e4cb53/Screenshot+2025-08-05+at+15.51.16.png</image:loc>
      <image:title>Blog - When everything’s ‘fine’ but you’re not: the courage not to settle</image:title>
      <image:caption>A full weekend off. A long bath. A holiday with no signal. A proper break - the kind where the laptop stays closed, the phone is ignored, and the to-do list gathers dust. Now, this IS a very important type of rest. One, that at the time you will be reading this, I will have just had with my family. These kinds of breaks are beautiful. Needed. Worth fighting for. But here’s the thing I’ve been learning lately: sometimes rest has to look different and we can’t live for this kind of rest. We can’t keep lurching from one holiday to another, struggling to manage for the entire period in between. We simply HAVE to find ways to rest in the life we are in right now. Sometimes we’re in seasons where we can’t fully stop — when life is full, work is intense, family needs are high, or our circumstances just don’t allow for stepping away completely. And in those seasons, we need to get a little more creative about what rest looks like. Because without it we’re heading towards a heady mix of depletion, demotivation and disconnection - from ourselves, our purpose, and the people around us.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/4bd4850e-4340-4f13-a862-0e9cb9799eb1/Screenshot+2025-08-05+at+15.51.24.png</image:loc>
      <image:title>Blog - When everything’s ‘fine’ but you’re not: the courage not to settle</image:title>
      <image:caption>Let me introduce you to Laura Wheatley. Laura is someone who made the decision not to just settle for good, fine, everything’s settled, and instead bravely stepped out to look for the fulfilling and the great. She’s not totally arrived there, yet (who does?) but she’s well on the way and living without the regret of settling for comfort.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/79648d24-d714-4127-983c-1c347e169921/Screenshot+2025-08-05+at+15.51.36.png</image:loc>
      <image:title>Blog - When everything’s ‘fine’ but you’re not: the courage not to settle - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/83f5f745-4469-4227-8c16-3eaa42b23108/Screenshot+2025-08-05+at+15.51.44.png</image:loc>
      <image:title>Blog - When everything’s ‘fine’ but you’re not: the courage not to settle - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/aug6</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/16364e14-6c63-480a-a054-ec1ed2190694/Screenshot+2025-08-05+at+11.42.39.png</image:loc>
      <image:title>Blog - Books I Loved This Summer</image:title>
      <image:caption>A full weekend off. A long bath. A holiday with no signal. A proper break - the kind where the laptop stays closed, the phone is ignored, and the to-do list gathers dust. Now, this IS a very important type of rest. One, that at the time you will be reading this, I will have just had with my family. These kinds of breaks are beautiful. Needed. Worth fighting for. But here’s the thing I’ve been learning lately: sometimes rest has to look different and we can’t live for this kind of rest. We can’t keep lurching from one holiday to another, struggling to manage for the entire period in between. We simply HAVE to find ways to rest in the life we are in right now. Sometimes we’re in seasons where we can’t fully stop — when life is full, work is intense, family needs are high, or our circumstances just don’t allow for stepping away completely. And in those seasons, we need to get a little more creative about what rest looks like. Because without it we’re heading towards a heady mix of depletion, demotivation and disconnection - from ourselves, our purpose, and the people around us.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/july30</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/164e3290-d4f1-4b78-9d81-b5e8811590ef/Screenshot+2025-07-24+at+16.25.52.png</image:loc>
      <image:title>Blog - From Law to Legacy: PJ Ellis on Purpose, Pain and What Really Matters</image:title>
      <image:caption>PJ is a lawyer by training, a former Big Brother housemate, a proud dad and husband and the co-founder of LoveBrum, a charity doing incredible things for the people of Birmingham. He’s also the previous owner of a creative agency and a current presenter on BBC WM (I am so jealous of this!). But more than any of that, he is simply the real deal.  He shows up with warmth, vulnerability, humour and heart. We covered so much together - identity, reinvention, grief, strength, legacy - and we may have even shed a tear or two for good measure.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/35f61d82-5f37-4a1b-bf93-bd3c6d1e92a9/Screenshot+2025-07-24+at+16.26.02.png</image:loc>
      <image:title>Blog - From Law to Legacy: PJ Ellis on Purpose, Pain and What Really Matters</image:title>
      <image:caption>How PJ walked away from a successful law career to pursue something more meaningful The unexpected highs and lows of reality TV, and why it’s just one small part of his story Why founding LoveBrum helped him reconnect with his hometown in a deeper way The valleys and vulnerabilities that shaped him - including personal grief and big life pivots What he’s brilliant at, and what he’s still learning to let go of Why knowing your values matters more than knowing your next move His latest launch that's come from the deepest pain And his beautiful answer to the question: “What would you say to someone who feels lost in their purpose?”</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/july23</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/9872eb67-56c6-4eca-b7fa-3e0a7eb98765/Screenshot+2025-07-22+at+11.20.00.png</image:loc>
      <image:title>Blog - Relax: What Rest Looks Like When You Can’t Take a Break</image:title>
      <image:caption>A full weekend off. A long bath. A holiday with no signal. A proper break - the kind where the laptop stays closed, the phone is ignored, and the to-do list gathers dust. Now, this IS a very important type of rest. One, that at the time you will be reading this, I will have just had with my family. These kinds of breaks are beautiful. Needed. Worth fighting for. But here’s the thing I’ve been learning lately: sometimes rest has to look different and we can’t live for this kind of rest. We can’t keep lurching from one holiday to another, struggling to manage for the entire period in between. We simply HAVE to find ways to rest in the life we are in right now. Sometimes we’re in seasons where we can’t fully stop — when life is full, work is intense, family needs are high, or our circumstances just don’t allow for stepping away completely. And in those seasons, we need to get a little more creative about what rest looks like. Because without it we’re heading towards a heady mix of depletion, demotivation and disconnection - from ourselves, our purpose, and the people around us.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/b095566b-242b-4b43-b56e-e840180f97a1/Screenshot+2025-07-22+at+11.20.12.png</image:loc>
      <image:title>Blog - Relax: What Rest Looks Like When You Can’t Take a Break - Make it stand out</image:title>
      <image:caption>— The myth of the ‘perfect break’ – and why waiting for it can make things worse — The difference between rest and escape — Why some people feel anxious when trying to relax (hi, that’s me) — The surprising ways rest can show up – a walk with no phone, a few deep breaths in the car, finishing a task you've been putting off — What your nervous system is craving vs. what you think you need — Types of rest you may not be considering — And maybe most importantly: the permission to rest imperfectly</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/july16</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/a8338f02-2228-4877-baa0-5447f37ac9c3/Screenshot+2025-07-09+at+11.35.59.png</image:loc>
      <image:title>Blog - Endings, Beginnings and Unfinished Things - Make it stand out</image:title>
      <image:caption>It’s an ‘all the vibes’ kind of space. A place where we can laugh and cry, start and finish, celebrate and grieve. Often all on the same day. I believe a healthy, purposeful life makes room for the full spectrum of emotion, and I hope this podcast gives you permission to live that way too. So, this week’s episode is another meandering through my life lately. I don’t over-script these -  just a few bullet points, one take, real life.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/065764d2-7246-43ec-a1eb-2568a8ff1045/Screenshot+2025-07-09+at+11.40.13.png</image:loc>
      <image:title>Blog - Endings, Beginnings and Unfinished Things</image:title>
      <image:caption>Endings – The last days of uni, travel, and school for my sons. It’s bittersweet. Reunions – The joy of airport hugs and being back together. Unfinished business – Why I love having things all tied up… and just can’t seem to get it! Emotional disconnect and a loss of mojo – When people expect you to feel one thing, and yet you feel nothing… and you’re not sure why or what’s going on. Losing someone who’s still here – What it’s like to love a parent living with dementia. Breakthrough moments – Client stories that remind me how powerful it is just to talk.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/891fc107-3a61-4239-8c78-11909b3daa09/Screenshot+2025-07-09+at+11.36.26.png</image:loc>
      <image:title>Blog - Endings, Beginnings and Unfinished Things - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/july9</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/111f42d6-6505-4d27-a96e-93400142fbbe/Screenshot+2025-07-08+at+10.50.24.png</image:loc>
      <image:title>Blog - Feeling Overwhelmed By Time? You’re Not Alone - In the last few months, I have noticed that I have become increasingly anxious when my spare time, or my planning time, has ended up being used in a way I didn’t intend. Let me give you an example. It’s a Saturday, and in my mind, I’m going to have some time to read, or to sit still, or do something without agenda, but I end up having to do stuff (normal stuff, food shopping, emails, chores, cooking etc) and the day runs away with me and the rest time doesn’t happen. Or when my husband suggests we plan something to do over the summer and when usually I would be totally up for this I am just feeling like time is being sucked out of my diary and I can’t see why it would be fun to do.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/44f25bbf-6170-4917-ba99-8b06bfa3c048/Screenshot+2025-07-08+at+10.50.40.jpg</image:loc>
      <image:title>Blog - Feeling Overwhelmed By Time? You’re Not Alone - Make it stand out</image:title>
      <image:caption>This type of anxiety arises from the constant pressure to manage daily tasks efficiently. Individuals experience stress from the belief that they must respond to emails promptly, attend every meeting, and maintain a perfectly organised schedule. Guillebeau describes this as a fear of falling behind, leading to a cycle of chronic rushing and overstimulation. He emphasises that this anxiety often stems from unrealistic expectations and misaligned priorities, rather than a lack of time. I have been so busy, juggling so many important things that I have slipped into a serious case of daily routine time anxiety, meaning I am rushing, multi-tasking, squeezing everything I can from every single day, which is leading to resentment, frustration, and actually a lack of productivity. I’m working on it. Despite the overarching narrative being one of daily routine time anxiety, I am fighting hard to resist - walks with friends, exercise, reading before bed, putting new measures of restriction on phone, all working to slow my brain down which has well and truly gone into overdrive.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/75ac9ba8-dc5e-4b88-87fb-d30393defa1b/Screenshot+2025-07-08+at+10.50.49.jpg</image:loc>
      <image:title>Blog - Feeling Overwhelmed By Time? You’re Not Alone - Make it stand out</image:title>
      <image:caption>Existential time anxiety is a deeper, more pervasive fear related to the passage of time and the potential for missed opportunities. It encompasses worries about not achieving life goals, feeling that time is running out, or being uncertain about how to spend one’s time meaningfully. Guillebeau notes that this form of anxiety is prevalent in modern society, where individuals often feel they should be doing something important but are unsure what that is. Now this kind of time anxiety is what leads people to want to work with me and think about their purpose. What am I doing with my life? Time is passing and am I doing the things I want to, the things that give me meaning? This is a form of time anxiety.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ec52ca6d-ac40-43fa-ab4a-2d810f773459/Screenshot+2025-07-08+at+10.50.59.png</image:loc>
      <image:title>Blog - Feeling Overwhelmed By Time? You’re Not Alone - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/1b33934c-17a5-4aa1-91b6-37408ec9c127/Screenshot+2025-07-08+at+10.51.21.png</image:loc>
      <image:title>Blog - Feeling Overwhelmed By Time? You’re Not Alone - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/july2</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/4f69ef2b-a555-41b0-b187-c8ea45cd7dba/Screenshot+2025-07-01+at+15.43.28.png</image:loc>
      <image:title>Blog - Managing up: How to Speak So Leaders Listen - They're tricky because human relationships are complex. Add in a leadership structure and it's even harder. I’ve had my fair share of these moments, talking to previous bosses to help them see another perspective, embrace a new idea or consider a new project. I am sure there’s been plenty of managing up of me, too. I know my team (and my boys!) have worked hard to perfect the art of it. And, it is an art. The wrong time, the wrong wording, the wrong attitude, and an important conversation can be totally derailed. Get it right, and everyone’s a winner.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/884fe27f-3aaf-4b4f-8148-a72b05762d11/Screenshot+2025-07-01+at+15.43.37.png</image:loc>
      <image:title>Blog - Managing up: How to Speak So Leaders Listen - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/june25</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/acf2c5ad-a9d9-4ebb-acaf-7e28289729a6/Screenshot+2025-06-24+at+15.42.42.png</image:loc>
      <image:title>Blog - Big Hair, Big Heart, and Big Purpose - Make it stand out</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/8dcf3d5d-73b3-4485-952e-62c31a5864cd/Screenshot+2025-06-24+at+15.30.29.png</image:loc>
      <image:title>Blog - Big Hair, Big Heart, and Big Purpose - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/f41ce37e-ff80-4f4e-85a9-e0dbcb09fa2c/Screenshot+2025-06-24+at+15.30.43.png</image:loc>
      <image:title>Blog - Big Hair, Big Heart, and Big Purpose - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/f020955b-f3f3-418c-90e6-2c69613539fb/Screenshot+2025-06-24+at+15.30.54.png</image:loc>
      <image:title>Blog - Big Hair, Big Heart, and Big Purpose - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/3f91b8cf-0068-4b10-b1c6-c8b744070d26/Screenshot+2025-06-24+at+15.31.08.png</image:loc>
      <image:title>Blog - Big Hair, Big Heart, and Big Purpose - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/june18</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-06-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ef04ba51-6661-47b3-911a-e2720e0e0408/Screenshot+2025-06-10+at+16.19.30.png</image:loc>
      <image:title>Blog - Advocating for Ourselves: A Lesson I’m Still Learning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/59263b7f-0296-40c7-bc0d-bbb40ab4456d/Screenshot+2025-06-17+at+12.37.57.png</image:loc>
      <image:title>Blog - Advocating for Ourselves: A Lesson I’m Still Learning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ebdee44b-2935-459d-83ef-dde2b9438fc5/Screenshot+2025-06-17+at+12.38.19.png</image:loc>
      <image:title>Blog - Advocating for Ourselves: A Lesson I’m Still Learning - So many of us are wearing multiple hats - parent, partner, friend, worker, carer. And we give so much, often willingly. But if our own needs never make the list (let alone the top of it), we become exhausted, depleted, and eventually, resentful. Learning to advocate for ourselves isn’t selfish. It’s wise. It’s healthy. It’s how we reclaim agency over our own lives, and how we model something important for those around us, especially the next generation.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/june10</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-06-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ef04ba51-6661-47b3-911a-e2720e0e0408/Screenshot+2025-06-10+at+16.19.30.png</image:loc>
      <image:title>Blog - Have I left it too late? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/09f76fcb-373b-4188-8cda-1bc51181db03/Screenshot+2025-06-10+at+16.28.02.png</image:loc>
      <image:title>Blog - Have I left it too late? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ab02bc11-4d88-4f11-9540-67157b166d78/Screenshot+2025-06-10+at+16.29.04.png</image:loc>
      <image:title>Blog - Have I left it too late? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/cce8679e-2a27-4928-8641-f2bd83f238d9/Screenshot+2025-06-10+at+16.18.42.png</image:loc>
      <image:title>Blog - Have I left it too late? - What I am hoping you can see in this blog, and in my podcast episode where we get stuck into this in much more detail, is that the problem isn’t you, the problem is the fact we are comparing. If I compare myself to friends who had their children later in life, and they’re looking at me thinking they’re so far behind, then we can’t both be right - perhaps instead, we are both wrong? There is no timeline. There is no milestone moment that isn’t just manufactured. What about if deciding to launch a business, or back to uni, or start a new career was a totally acceptable thing to do in our forties, or fifties, or sixties?</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/c50c7187-03d4-4337-aac4-aa80c3402644/Screenshot+2025-06-10+at+16.18.49.png</image:loc>
      <image:title>Blog - Have I left it too late? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/may28-ajat4</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-06-10</lastmod>
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      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/053a96c2-57a6-4cc2-a680-5ad1682d40d3/Screenshot+2025-06-03+at+12.38.44.png</image:loc>
      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/38f53f44-84a7-4fec-9c11-b34bd0959c40/Screenshot+2025-06-03+at+13.08.05.png</image:loc>
      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/95721ff0-fb3b-4d27-b385-564460153c4b/Screenshot+2025-06-03+at+13.08.17.png</image:loc>
      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/530ba8ff-9223-458b-9171-a6cdb9332b49/Screenshot+2025-06-03+at+13.08.26.png</image:loc>
      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/0f20e50c-0df4-4753-b6f6-e24f81b427dd/Screenshot+2025-06-03+at+14.15.27.png</image:loc>
      <image:title>Blog -  I've been working on something big</image:title>
      <image:caption>For most of my life, I’ve quietly wondered if I’ll write a book. My mom is the one who always thought I would (probably because I constantly gave her my short stories to read as a child) but instead, I sat on this thought, buried it even, and honestly, I never shared it with anyone. I simply didn’t do anything about it. Yes, I’ve blogged for a long time now, but that wasn’t the same. I didn’t have the conviction that spending a significant amount of my time on book writing  was indeed worth the time or energy. I needed some guarantees, someone to tell me it was definitely worth it before I gave over any of my precious resources of time. I wanted assurances, I wanted a sense of control. I wanted someone to tell me it would all be worth it before I gave my all and built my hopes up.  But then some wise, persistent friends, one in particular (you know who you are!), started asking, “When are you going to write your book?” I brushed it off again and again until I finally admitted: it was something I wanted to do. I just didn’t believe I could: or should.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6d9a4258-39b3-4b2e-a607-19fe7107ab82/Screenshot+2025-06-03+at+12.39.15.png</image:loc>
      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/0ae3a6f2-fd97-4067-b8ff-7acce239ecd4/Screenshot+2025-06-03+at+14.21.58.png</image:loc>
      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/1008fe4a-bf2e-4a00-810b-455730000758/Screenshot+2025-06-03+at+14.22.15.png</image:loc>
      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/b064839d-2426-44d4-a6f1-cfd15dca624e/Screenshot+2025-06-03+at+12.39.33.png</image:loc>
      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/81db8b2e-6eba-4d26-aa0b-802b592011cd/Screenshot+2025-06-03+at+12.39.41.png</image:loc>
      <image:title>Blog -  I've been working on something big - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/may28</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-06-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6d37c1fc-5261-4b78-859d-09937750a890/Screenshot+2025-05-27+at+14.00.47.png</image:loc>
      <image:title>Blog - Reflecting on 2025 so far - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/17d08be8-300a-4e9d-bdd2-fe21d541a5f0/Screenshot+2025-05-27+at+14.01.02.png</image:loc>
      <image:title>Blog - Reflecting on 2025 so far - The solution as to what to talk to you about was partly sparked by the conversation I just recorded with the brilliant Chris Guillebeau (this is coming down the line - and will be so worth a listen!). We were talking about how we overestimate what we can achieve in a day, but on the flipside, how much can be achieved in a year. We’re heading into the middle of the year, and I wonder if you’ve taken time to reflect on what’s happened this year so far?  I think this is such a good time to stop, take a breath and catch up with yourself because, without sounding like a prophet of doom, this year will be coming to a close before you and I know it. I’m popping some questions below that might help you do a good job of checking in with you and your 2025 so far.</image:title>
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      <image:title>Blog - Reflecting on 2025 so far - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/may21</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-05-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/832e0f36-3cc3-4a7c-afec-070699354221/Screenshot+2025-05-19+at+20.59.14.png</image:loc>
      <image:title>Blog - Why Choosing Is So Hard (and How to Get Better at It) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/889e71d6-0c6d-4571-8a00-1e196c63c512/Screenshot+2025-05-19+at+20.59.20.png</image:loc>
      <image:title>Blog - Why Choosing Is So Hard (and How to Get Better at It) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/82823d9f-4676-44f7-9e7a-200e62fdc1be/Screenshot+2025-05-19+at+21.23.43.png</image:loc>
      <image:title>Blog - Why Choosing Is So Hard (and How to Get Better at It) - Maybe you're decisive, but your quick calls sometimes backfire. You made the call without all the info, and now you’re stuck with the aftermath, secretly wishing you could reverse time. We all find decision-making tough sometimes. You're not alone. Many of my clients come to coaching when they know they have a decision to make - often about what’s next, and what the “right” thing is. They worry about past choices. They want certainty about the future. They want to live a life with purpose, and want their decisions to match that ambition.</image:title>
    </image:image>
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      <image:title>Blog - Why Choosing Is So Hard (and How to Get Better at It) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/2dc8b767-4ab6-4349-91f0-138bee9430ca/Screenshot+2025-05-19+at+20.59.47.png</image:loc>
      <image:title>Blog - Why Choosing Is So Hard (and How to Get Better at It) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/may6-swzcg</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-05-19</lastmod>
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      <image:title>Blog - Finding Meaning in the Quiet Moments - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/0a4373d3-025b-4fc7-996e-94483852972f/Screenshot+2025-05-13+at+12.09.53.png</image:loc>
      <image:title>Blog - Finding Meaning in the Quiet Moments - If I’m honest, this hasn’t been an easy season in so many ways. It’s been a lot of readjusting and letting go, and behind the scenes service rather than front and centre opportunities. And although it’s not been the easiest of times, that’s not the full story. It has also been precious. I’ve seen what love looks like in the hardest of times, and been reminded that life is more about presence than performance. It’s in the quiet, unseen moments, the showing up, the staying put when things are messy - that the deepest meaning is found.  As always, thank you for listening, reading, and walking this purpose-filled path alongside me.</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/may6</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-05-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/bf3b0433-8a15-4959-9427-bc67fe61883d/Screenshot+2025-05-06+at+11.41.23.png</image:loc>
      <image:title>Blog - Where did your confidence go? - Confidence isn’t just about being bold or outspoken. At its core, it’s about trust, trusting your judgment, your instincts, your place in the room. And for many people, especially in midlife, that trust starts to erode. Sometimes it’s external: a change in role, career, relationships, health, or status. Sometimes it’s internal: the quiet weight of expectations, the pressure to have it ‘figured out,’ or the disorientation of realising the things that once made you feel confident don’t land the same way anymore.</image:title>
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      <image:title>Blog - Where did your confidence go? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/cc5c67da-d1ea-4d29-a685-8a15d752c680/Screenshot+2025-05-06+at+11.41.39.png</image:loc>
      <image:title>Blog - Where did your confidence go? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/c67dd341-1249-4350-ad88-c80948965a7b/Screenshot+2025-05-06+at+11.41.43.png</image:loc>
      <image:title>Blog - Where did your confidence go? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/april30</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-05-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/3d42ac10-3125-4ec0-a65a-658965d9e91b/Screenshot+2025-04-29+at+13.43.32.png</image:loc>
      <image:title>Blog - The People Pleaser, The Power Seeker, and The Peacekeeper - Maybe you’re the one who always picks up the slack at work. Or the friend who remembers everyone’s birthdays but rarely gets a text back. Maybe you’ve even wondered:  Is it me? Am I doing this wrong? We’re exploring three key relational styles, based on the groundbreaking research of Adam Grant: Givers, Takers, and Matchers - and what each one means for your energy, your leadership, and your wellbeing.</image:title>
    </image:image>
    <image:image>
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      <image:title>Blog - The People Pleaser, The Power Seeker, and The Peacekeeper</image:title>
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      <image:title>Blog - The People Pleaser, The Power Seeker, and The Peacekeeper</image:title>
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      <image:title>Blog - The People Pleaser, The Power Seeker, and The Peacekeeper</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/april23</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-29</lastmod>
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      <image:title>Blog - The Hidden Cost of Being ‘The Reliable One’ - I’ve had so many seasons where I overfilled my life. Always happy to help, always keen to be involved - but in the process, I stretched myself far too thin, leaving very little for myself.If I’m honest, there were times when I said yes not just out of kindness, but because being needed felt a lot like being valuable. So I kept showing up - for everyone but me. One New Year, while chatting with our grown-up kids, they gently called me out. They said something needed to shift. They encouraged me to make sure that my full life of commitments included one more: a commitment to myself.</image:title>
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      <image:title>Blog - The Hidden Cost of Being ‘The Reliable One’</image:title>
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      <image:title>Blog - The Hidden Cost of Being ‘The Reliable One’</image:title>
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      <image:title>Blog - The Hidden Cost of Being ‘The Reliable One’</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/april16</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-22</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/d39798b6-d701-4499-be7d-ae5858a5197f/Screenshot+2025-04-15+at+15.45.01.png</image:loc>
      <image:title>Blog - 5 Career Change Lessons That Changed Everything - A while ago, I was in the middle of a very sensible career. On paper, it made sense. It ticked the boxes. I loved a lot of it, actually (or had done). But deep down, something wasn’t right. I’d catch myself daydreaming about other things. Things that felt more like me. But then, just as quickly, that little voice would show up, the one that says, ‘You’re too far in to change now.’ Or, ‘It’s too late.’   It wasn’t loud. Just persistent.</image:title>
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      <image:title>Blog - 5 Career Change Lessons That Changed Everything</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/8fea0b7d-e3c6-4a4f-a4a3-8de1202b2838/Screenshot+2025-04-15+at+15.45.21.png</image:loc>
      <image:title>Blog - 5 Career Change Lessons That Changed Everything - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/abafce8d-9cf5-457b-bbec-564b0aa2af64/Screenshot+2025-04-15+at+15.45.28.png</image:loc>
      <image:title>Blog - 5 Career Change Lessons That Changed Everything - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/9fb60b64-892a-40fa-adc4-7bf6b52c8c15/Screenshot+2025-04-15+at+15.45.33.png</image:loc>
      <image:title>Blog - 5 Career Change Lessons That Changed Everything - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/april9</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-15</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/1abf0440-408e-4a5c-bd3c-f38d28d6e159/Screenshot+2025-04-08+at+13.05.26.png</image:loc>
      <image:title>Blog - When Getting Things Done Goes Too Far - It’s not just about ambition or working hard - it’s about never feeling like it’s enough, no matter how much you do. And instead of leading to success, it often leads to burnout, disconnection, and a sense of never measuring up.   Right now, I’m personally balancing the need to rest and recover from a season that has been hard in many ways, with the practical needs of the moment, and all that still needs to get done, alongside my in-built drive to achieve, produce, get stuff done. It’s not easy.</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/5b6ae03d-c6c1-4e59-b194-b4abaf612b72/Screenshot+2025-04-08+at+13.10.51.png</image:loc>
      <image:title>Blog - When Getting Things Done Goes Too Far - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/f9f2507f-8ce2-4ff9-b529-77fb6f18f6d9/Screenshot+2025-04-08+at+13.10.12.png</image:loc>
      <image:title>Blog - When Getting Things Done Goes Too Far - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/a829780d-6c76-410d-b6af-2f083409d3ae/Screenshot+2025-04-08+at+13.13.58.png</image:loc>
      <image:title>Blog - When Getting Things Done Goes Too Far - Make it stand out</image:title>
      <image:caption>Ask yourself: Am I doing this because it’s meaningful, or because I’m afraid of being still?</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/aeca9041-5ab1-4ae2-9cf7-e535f5ebb859/Screenshot+2025-04-08+at+13.14.39.png</image:loc>
      <image:title>Blog - When Getting Things Done Goes Too Far - Make it stand out</image:title>
      <image:caption>More than we need more hustle, we need more humanness. We need people who can rest without guilt, who can say, ‘I need a break,’ and who know that their worth isn’t measured in checklists.</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/april2</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-08</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/af84bb8b-1f8f-450a-9df3-48f8882daaa8/mark-adriane-muS2RraYRuQ-unsplash.jpg</image:loc>
      <image:title>Blog - Toxic Positivity: When 'Good Vibes' Become a Problem - I want to pick on something we talked about last week a little bit. You know that person who always says, ‘Everything happens for a reason’? Or the unhelpful ‘Just stay positive!’ when you’re having a genuinely rough time? Maybe, if we’re being honest, you’ve even been that person yourself. We all have at some point.   But here’s the thing: while positivity can be powerful, it becomes a problem when it’s used to dismiss real emotions, silence discomfort, or avoid hard truths. That’s toxic positivity: the pressure to always look on the bright side, no matter what.   And instead of helping, it can actually create distance, frustration, and even burnout.   In this blog, and in the latest edition of the podcast, we talk in depth about this issue.</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/march26</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-31</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/51397b18-9873-4f51-9a71-afd940ed2f79/anthony-tran-i-ePv9Dxg7U-unsplash.jpg</image:loc>
      <image:title>Blog - When Work Takes More Than It Gives - Or perhaps, on the other hand, you've been with a friend who’s facing the hardest of seasons, and you’ve just felt lost for words?</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/march19</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-25</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/bc9f3966-e145-45ff-bdc2-6608dad74d8a/oxana-v-qoAIlAmLJBU-unsplash.jpg</image:loc>
      <image:title>Blog - You’re More Strategic Than You Think - So many of us believe that being ‘strategic’ means having a colour-coded roadmap, a set of perfectly calculated steps, and the ability to predict the future with unsettling accuracy.   And if you don’t feel that you fit that mould, you decide you’re not strategic..   But that just isn’t true. You’re More Strategic Than You Think</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/march12</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-18</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/bfb791e2-a5b0-419c-9a6c-6b98cbdd2cb1/averie-woodard-Av_NirIguEc-unsplash.jpg</image:loc>
      <image:title>Blog - The Myth of Being ‘Too Emotional’ - We live in a world that often tells us emotions are a weakness, something to suppress or control.   And don’t get me wrong, there have been many times when showing emotions would have been unhelpful, clouded the waters and been unsafe.    But what if this isn’t always the case?   What if feeling emotions aren’t a weakness?   What if our emotions - the very thing we’re sometimes shamed for - are actually one of our greatest strengths?</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/march05</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-11</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/deaac0e9-61db-4ba4-9386-85d781d43ed6/pexels-ryutaro-5745592.jpg</image:loc>
      <image:title>Blog - Ever Felt Invisible?  - It actually felt a little bit shaming..   My lovely friend became aware of the awkwardness and tried to include me but it was all a bit too late by then. Invisible. An also-ran. Not really any point in me being there. Nothing to contribute that anyone is remotely interested in. And if I’m honest, it stung. To be fair on ‘Gary’, it may not have been intentional. But it felt exclusive and tapped into that little voice that likes to tell me that I shouldn't be there and that no one is interested in what I have got to say anyway.   We all have these voices, and many of us listen too loudly to the one suggesting that there just isn’t room, or need, for our contribution.  And I want to challenge this voice.   Because even though I felt overlooked, I know the truth: My worth doesn’t come from someone else’s recognition or attention. And neither does yours.</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/feb26</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-04</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/7747ea8f-dacc-4e45-8c3c-62643d20071d/priscilla-du-preez-3gAiajAfjXI-unsplash.jpg</image:loc>
      <image:title>Blog - The Conversations We Avoid(But Shouldn’t) - And this doesn’t just apply to the workplace; it applies to all of life.. Whether we’re giving advice to a friend, setting boundaries in a relationship, or guiding our children, knowing how to balance honesty with kindness is essential. Too often, we either shy away from difficult conversations to avoid discomfort or deliver hard truths without compassion. But real growth - both ours and others’ - happens when we care personally while challenging directly.</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/2697cbab-cd42-4c74-b1de-14c1dbedd8e9/Screenshot+2025-02-25+at+13.20.09.png</image:loc>
      <image:title>Blog - The Conversations We Avoid(But Shouldn’t) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/feb19</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-25</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/72df6990-73f4-4939-822d-bca55008fba6/pexels-george-milton-6954156.jpg</image:loc>
      <image:title>Blog - Why Should I Hire You? - To begin, there’s two key aims that you need to keep in mind, and in balance, when you’re in an interview. : 1. You need to stand out 2. You need to sound honest These two key aims need to be held in tension throughout the interview process — it’s no good standing out if what you’re saying isn’t honest. It’s no good being honest and not articulating anything of any merit. So, as you prepare, keep these two things in mind as your goal.</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/feb12</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-18</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/ded961d8-34cb-425e-b168-4a5836f5688b/archee-lal-SEkTw0_8z6Q-unsplash.jpg</image:loc>
      <image:title>Blog - Lessons from Middle Earth  - Bilbo is not keen on the adventure and does not feel up to it. He quite likes the way that he knows, the safety of his life, knowing what to expect, and having confidence that he is up to the job in hand. He does not, by any means, think that he is the best option for the above task. This is a fact.   The dwarves are also not convinced that Bilbo is up to the job. He’s small in stature and outlook, he has zero experience, struggles with confidence and doesn’t look like the natural fit. These are also facts.   This is when Gandalf (who has enough presence and wisdom to go round) and speaks truth into the situation.</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/feb05</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-06</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/35ffa095-c584-482b-86d0-e2b13fa9cb14/josh-withers-eVA6Q_Ma8us-unsplash.jpg</image:loc>
      <image:title>Blog - The Weight of Parent Guilt ️ - Somewhere along the way, I started equating every shortcoming with the fact that I wasn’t a stay-at-home mom.   Logically, I know this isn’t true. But that hasn’t stopped me from thinking it.   Where does this belief come from? Is it because I don’t think I should be working? No. I’ve never felt I shouldn’t have a career (though getting the balance right has been a constant work in progress).   The guilt stems from something deeper—a long-held, unhelpful belief that I should be able to do everything, and do it perfectly. That any level of compromise or prioritising myself is somehow a detriment to my children.</image:title>
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      <image:title>Blog - The Weight of Parent Guilt ️</image:title>
      <image:caption>Studies show: 70% of parents feel guilty about taking time for themselves. 50% feel they don’t deserve it 63% are exhausting themselves trying to be a superparent</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/jan29</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-04</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/a177e45d-37ba-477e-ae05-6a7e85b38ee4/pexels-ruiyang-zhang-915467-3717291.jpg</image:loc>
      <image:title>Blog - Life Lately: Big Changes and Unexpected Events - Life is full, isn’t it? Every day brings a mix of wonderful moments, challenges, and everything in between. If I don’t make time to reflect, I risk becoming a passenger in my own life—just going through the motions and missing out on opportunities to grow, appreciate what I have, and stay connected to my purpose.</image:title>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/jan22</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-28</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/3bf9185e-e2b2-434b-a7fe-76a3d3f03d49/pexels-leeloothefirst-5428833.jpg</image:loc>
      <image:title>Blog - Unscripted Q&amp;amp;A: Parenting, Purpose, and More</image:title>
      <image:caption>The team collected your questions and compiled a list to bombard me with live in our podcast recording. I had them all written on pieces of paper that I only saw as I answered, live, in the recording.   This meant you got my top-of-mind, bottom-of-my-heart responses.  Some of the questions were more frivolous, while others actually deserve an entire episode of their own. Dealing with tricky situations, what to say, what to do, how do you know what the right decision is? And so on.  Amongst other things that I really did not expect, you asked me about parenting, whether children should always come first, and what I think a life of purpose really looks like.</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/jan15</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-21</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/03110f61-eac9-4a15-9117-0e62d24c0ee4/Screenshot+2025-01-14+at+12.39.06.png</image:loc>
      <image:title>Blog - Finding Courage When Life Throws You Curveballs - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/jan08</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-14</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/baa68683-2608-44f2-a31b-606ec7e6b0e2/pexels-tirachard-kumtanom-112571-574283.jpg</image:loc>
      <image:title>Blog - Is it Time to Move On?</image:title>
      <image:caption>I know for lots of people that the resolutions will be in full force. Dry January, couch to 5k, keto diets, upping your steps, improving your sleep - these are all really important ways to improve our life, health and well-being. But what about how you’re spending your days in your everyday life?</image:caption>
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  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/jan01-9txjM</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-01</lastmod>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/jan01</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-01</lastmod>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/dec25</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-12-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/8bc694d9-8d0e-483c-b3a9-1955a3c01648/Screenshot+2024-12-10+at+16.08.14.png</image:loc>
      <image:title>Blog - A Thank You and a Look Back&amp;nbsp; - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/6c021661-c0a4-4fe0-9964-bff1f4e10453/Screenshot+2024-12-10+at+15.37.51.png</image:loc>
      <image:title>Blog - A Thank You and a Look Back&amp;nbsp; - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/dec18</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-12-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/e3d9efa3-13c0-4592-8f04-74b7432666e4/Screenshot+2024-12-10+at+09.57.25.png</image:loc>
      <image:title>Blog - When Your Child Grows Up (And Leaves) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63bfea2991acf424335ae55e/73f1a6f7-fa10-4f8e-a080-5781c75f6a02/Screenshot+2024-12-10+at+10.01.58.png</image:loc>
      <image:title>Blog - When Your Child Grows Up (And Leaves) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.hellosidekick.co/blog/dec11</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-12-11</lastmod>
    <image:image>
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      <image:title>Blog - Why comparison steals the joy  - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Top Summer Reads  - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - BTS with Mr &amp;amp; Mrs Miller  - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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